Nubank Loses Ground as Bradesco Becomes Itaú BBA's Only Buy Among Major Banks Relevance4,0
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Nubank Loses Ground as Bradesco Becomes Itaú BBA's Only Buy Among Major Banks

Bradesco stands as the only major bank with a buy rating as analysts shift their focus toward capital markets.

Why Did Itaú BBA Downgrade Nubank and Revise Bank Projections?

Itaú BBA downgraded Nubank and trimmed profit forecasts for the banking sector amid a more challenging backdrop. The financial institution now points to Bradesco as the only major bank with a buy rating, preferring to focus on companies tied to the capital markets.

This shift in stance reflects a strategic review of how the macroeconomic environment impacts profitability and financial institution growth. When an analytical firm of Itaú BBA's size alters its projections, it signals to the market that previous assumptions of accelerated growth or high margins may face heavier hurdles than anticipated. For Nubank, which had posted a strong expansion track and share price appreciation, the downgrade serves as a warning that its growth pace could hit bottlenecks or that its current valuation already prices in much of the good news, limiting room for further sharp gains.

What Changes for Nubank Following the Itaú BBA Downgrade?

Itaú BBA's downgrade of Nubank signals that the firm sees less room for near-term share price gains, likely due to a saturation in revenue growth per client or cost pressures. For investors, this means the institutional market now views the high-growth thesis with greater caution.

Nubank has been a standout in the financial sector over recent years, cementing its client base and expanding its offering of credit and service products. However, market analysts frequently evaluate whether stock prices have stretched too far relative to actual future profit generation capacity. When Itaú BBA decides to downgrade the stock, the implicit message is that operational risks—such as consumer credit delinquencies or the difficulty of further monetizing the existing customer base—are beginning to outweigh the potential for geographic expansion or new products. This typically triggers profit-taking by large investment funds, lifting stock volatility.

Why Is Bradesco the Only Major Bank with a Buy Rating?

Bradesco became the sole traditional major bank with a buy rating from Itaú BBA because the firm sees clearer earnings recovery potential and a discounted market valuation relative to peers. While other major banks already trade near historic profitability peaks, Bradesco is viewed as a successful operational turnaround story.

Over recent quarters, Bradesco underwent an intense credit portfolio adjustment, focusing on lower-risk segments and restructuring its retail operations to contain expenses and improve efficiency. For Itaú BBA analysts, this groundwork is beginning to bear visible fruit, making the bank an attractive option for investors seeking appreciation from a lower earnings comparison base. Unlike competitors carrying elevated valuation multiples, Bradesco offers a wider margin of safety for those seeking exposure to traditional banking, combining an attractive valuation with prospects for gradual improvement in delinquency and profitability metrics.

The Capital Markets Bet: Why Do B3, BTG, and XP Gain Momentum?

Itaú BBA analysts reinforced their preference for companies directly tied to capital markets—such as B3, BTG Pactual, and XP—believing these businesses benefit from capital inflows and financial transactions that do not directly depend on traditional credit risk. This choice reflects a search for businesses with more diversified revenue and lower exposure to direct consumer defaults.

Companies like B3 (operator of the Brazilian stock exchange), BTG Pactual (focused on investment banking and wealth management), and XP (investment platform) feature highly scalable business models. During periods of volatility or portfolio reconfiguration by large investors, transaction volumes and the demand for financial advisory tend to remain active, generating brokerage revenue, management fees, and debt or equity underwriting fees. By prioritizing these plays, Itaú BBA signals a preference to expose client capital to the dynamism of corporate finance and investment markets rather than pure retail credit risk, which tends to be more sensitive to household income swings and interest rates.

How Should Retail Investors Approach These Revisions?

Retail investors should use recommendation revisions from major research firms as inputs to question their own investment theses rather than as direct orders to buy or sell immediately. The role of these reports is to provide a short- and medium-term view based on mathematical models and macroeconomic projections that can shift quickly.

It is common for novice investors to feel an urge to sell their Nubank shares or rush to buy Bradesco upon reading such news. However, frequent portfolio turnover driven by news generates brokerage costs, taxes, and often leads investors to sell quality assets at the worst possible time. The decision to hold or alter a position should rest on personal financial goals, time horizons, and confidence in each company's long-term fundamentals. If your thesis for investing in Nubank was long-term growth and financial digitization, a short-term tactical downgrade by a competitor does not necessarily invalidate that view. Likewise, if you seek predictable dividends and stability, Bradesco's turnaround thesis may make sense, but it should be evaluated within the context of your portfolio's diversification.